Sierra

Build customer-facing AI agents that resolve real support tasks.

Intermediate
Screenshot of Sierra, Build customer-facing AI agents that resolve real support tasks

What is Sierra?

Sierra is an AI calls tool that builds customer-facing AI agents that resolve real support tasks. Sierra builds AI agents that run customer support across voice, chat, email and WhatsApp in 59 languages. Agents connect to CRM and order systems to finish tasks, while Ghostwriter and Explorer cover agent authoring and conversational analytics.

Sierra is a platform for building and running AI agents that handle customer conversations directly. Agents are created once and deployed across voice, chat, email and WhatsApp, running continuously in 59 languages. The stated goal is to resolve the tension between better customer experience and higher service cost: reach more people, more often, with more personal treatment, without proportionally growing a human team. The agents are designed for human-level reasoning and natural language, so they can read context and react to signs of frustration while staying on brand. Beyond answering questions, they connect securely to systems of record such as order management and CRM, which lets them carry a task to completion. The examples given are processing an insurance claim, returning an order and originating a mortgage. That depth pushes Sierra well past FAQ bots and into workflow automation for real service operations. Two companion products support the build and the follow-up. Ghostwriter lets a team describe the behavior they want and have the agent's prompt workflows, integrations, guardrails, tone and style generated or modified. Explorer answers natural language questions using analytics and sampled customer conversations, returning findings and recommendations rather than raw dashboards. Testing, automated monitoring and proactive insights are built in so teams can see why an agent made a decision and where it can improve. Sierra positions itself as a partner rather than a self-serve tool. An expert agent development team with hundreds of deployments works alongside customers, and delivery is measured in weeks with agents that expand in scope over time. The company reports that 40% of the Fortune 50 use the platform, with deployments in financial services, telecom, tech, healthcare, travel and retail. Pricing is outcome-based: customers pay when the software achieves specific, valuable outcomes, which suits enterprises that want spend tied to resolved work rather than seats or message volume.

How do you use Sierra?

  1. 1See the platform in action
    Start with the product demo to watch agents handle disruption scenarios and to understand the conversation quality and tooling on offer.
    Sierra — See the platform in action
  2. 2Understand outcome-based pricing
    Read the pricing explainer before scoping a project, because cost is tied to defined outcomes rather than message volume or seats.
    Sierra — Understand outcome-based pricing
  3. 3Draft the agent with Ghostwriter
    Describe the behavior you want in plain language and let Ghostwriter produce prompt workflows, guardrails, tone and style for review.
    Sierra — Draft the agent with Ghostwriter
  4. 4Connect systems of record
    Wire the agent into order management, CRM and other backends so it can process claims, returns and similar tasks from start to finish.
  5. 5Review behavior with Explorer
    Ask questions in natural language to see how the agent decides and where it underperforms, using analytics and sample conversations as evidence.
    Sierra — Review behavior with Explorer
  6. 6Discuss rollout with the team
    Contact Sierra to plan a deployment, agree how outcomes will be measured, and get an agent development partner assigned to the launch.

Pros and cons

Pros

  • Deploys one agent consistently across voice, chat, email and WhatsApp in 59 languagesAI
  • Agents connect to systems of record so they can complete tasks like returns or claimsAI
  • Ghostwriter generates prompt workflows, guardrails and tone from a plain descriptionAI
  • Explorer turns analytics and sampled conversations into answers and recommendationsAI
  • Outcome-based pricing ties spend to delivered results rather than seatsAI

Cons

  • No public price list or self-serve tier, so budgeting requires a sales conversationAI
  • Outcome-based pricing depends on how outcomes are defined and measured in the contractAI
  • Enterprise orientation and a guided partner model make it heavy for small support teamsAI
  • Agent quality depends on access to backend systems, so integration work is a prerequisiteAI
  • Limited public documentation for evaluating the platform before committingAI

How much does Sierra cost?

Pricing

Sierra uses outcome-based pricing: customers pay only when the software achieves specific, valuable outcomes. No rates or tiers are published on the product page, and pricing is arranged through direct engagement.

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Support

Customers work with an expert agent development team that has supported hundreds of deployments and stays involved as the platform evolves.

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Integrations

Agents connect securely to systems of record including order management and CRM platforms, with details handled during implementation rather than published on the product page.

Features

Agents run on voice, chat, email and WhatsApp in 59 languages with 24/7 coverage. They use natural language reasoning, detect frustration, and connect securely to order management, CRM and other systems of record for end-to-end task handling. Ghostwriter builds or edits agent behavior from a description, and Explorer answers questions from analytics and sampled conversations. Testing, automated monitoring and proactive insights are included.

Learn more

Frequently asked questions about Sierra

  • How much does Sierra cost?
    Sierra uses outcome-based pricing: customers pay only when the software achieves specific, valuable outcomes. No rates or tiers are published on the product page, and pricing is arranged through direct engagement.
  • How do you use Sierra?
    The walkthrough on this page covers 6 steps: 1. See the platform in action 2. Understand outcome-based pricing 3. Draft the agent with Ghostwriter 4. Connect systems of record 5. Review behavior with Explorer 6. Discuss rollout with the team.
  • What platforms does Sierra support?
    Sierra is available on Web App.
  • What does Sierra integrate with?
    Agents connect securely to systems of record including order management and CRM platforms, with details handled during implementation rather than published on the product page.
  • What are the limitations of Sierra?
    No public price list or self-serve tier, so budgeting requires a sales conversation. Outcome-based pricing depends on how outcomes are defined and measured in the contract. Enterprise orientation and a guided partner model make it heavy for small support teams.

Status

StatusActive
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Added10/21/2026

Platforms

Web App

Pricing

Paid