Zoko

Zoko is a WhatsApp platform for Shopify brands, combining a shared team inbox, catalog selling, broadcasts, flow automations and AI agents for order questions and checkout recovery, all from a single business number.

Zoko is a WhatsApp platform built for Shopify merchants. It connects your store to the WhatsApp Business API and drops every customer conversation into a shared team inbox, so sales, support and marketing run from one business number instead of scattered personal phones. The product is aimed at direct-to-consumer brands selling in WhatsApp-first markets, where buyers expect to ask questions, place orders and track deliveries inside a chat rather than on a website. The core loop is commerce inside the thread. Your Shopify catalog syncs to WhatsApp, and an AI agent can recommend and sell products without a human stepping in. Broadcast campaigns reach opted-in customers, and the homepage cites open rates well above email. A flow builder handles multi-step journeys such as cash-on-delivery confirmations or review requests, and it connects to Shopify plus apps like Judge.me. Abandoned checkout recovery and AI answers to order questions run around the clock, which is where much of the claimed revenue lift comes from. In practice, a small team installs the Shopify app, connects its catalog and starts with one or two automations: COD confirmation and cart recovery are the usual first picks. From there it adds broadcasts, flows and AI order-status replies. The shared inbox keeps agents from messaging the same customer twice, and the case studies show brands using it for click-to-WhatsApp ads, catalog browsing and reattempting failed deliveries. Zoko competes with general WhatsApp API suites and with Shopify chat apps. Its edge is depth on the Shopify side rather than breadth beyond it; the pitch is consolidation (one app replacing several) and a high rating on the Shopify App Store across 450 reviews. Merchants outside Shopify, or those wanting a standalone CRM first, will find it narrower.