What platforms does Cortana AI support?

Cortana AI is available on Web App.

What are the limitations of Cortana AI?

No published pricing, plans or tiers on the homepage, so cost has to be established through a demo call. Access appears to start with a booked demo, which rules out self-serve evaluation on a live account. Broad scope across tracking, creative and sales follow-up means real value depends on connecting every data source correctly.

Cortana AI

Name: Cortana AI
Author: Cortana AI

Agentic growth teams that connect ad tracking, creative testing and fast lead follow-up

Intermediate

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Screenshot of Cortana AI, Agentic growth teams that connect ad tracking, creative testing and fast lead follow-up

What is Cortana AI?

Cortana AI is a lead generation tool. Cortana AI combines server-side ad tracking, revenue attribution, AI ad creative generation and sub-60-second multichannel lead follow-up into one system for agencies, ecommerce brands and funnel operators.

Cortana AI is a paid advertising operations platform built around the idea that most accounts fail for three reasons: bad conversion data, slow creative testing and slow follow-up on leads. Rather than selling a single AI agent, it positions itself as an orchestration layer that runs several specialised AI teams (an ad tracking analyst, a media buyer, a sales rep and a customer success function) under one strategy that the user sets. The tracking layer is the foundation. Cortana captures the full customer journey and sends real purchase data back to the ad platforms through a server-side pixel, so Meta, Google, TikTok, Bing, Snapchat and LinkedIn optimise toward revenue rather than clicks. Revenue sources such as Shopify, Stripe, Whop, Fanbasis, Commas and a CRM feed into one place, which means ROAS and profit attribution reflect what customers actually paid. Cortana reports over $315M in client revenue tracked across those sources. On top of that data sits the media buying side: AI generated ad creatives built from the variants that already converted, launched and tested directly inside the ad account. The third piece is speed to lead, where a single agent can call, text, WhatsApp, email and send Instagram DMs, with the stated aim of contacting every lead in under 60 seconds. The product fits agencies managing multiple clients, ecommerce brands that want AI UGC derived from winners and immediate abandoned cart follow-up, and sales funnel operators who want media buying and appointment booking handled together. It competes with attribution tools like Hyros, several of its public reviews come from users who switched, but it bundles tracking with creative generation and outreach instead of selling attribution alone. Setup is guided and designed to sit on top of an existing stack. Pricing is not published on the homepage, and access currently runs through a demo booking.

How do you use Cortana AI?

1Book a demo and map your funnel
The entry point is a demo request rather than a signup form, so the first conversation covers how your paid traffic, checkout and CRM are currently wired together.
2Connect revenue sources
Link the systems that hold proof of payment, such as Shopify, Stripe, Whop or your CRM, alongside Meta and Google, so Cortana can see real revenue next to ad spend.
3Install server-side conversion tracking
Set up the server-side pixel so purchase events are sent back to each ad platform. This is the step that shifts optimisation from clicks toward buyers.
4Review attribution by creative
Inspect the dashboard to see revenue, spend and ROAS broken out per ad creative, which identifies the winners worth reproducing.
5Launch AI generated ad variations
Use the conversion data to generate new creative variants and push them into the live ad account for testing instead of briefing them manually.
6Switch on sales follow-up
Configure the sales agent to reach new leads by call, text, WhatsApp, email and DM, and set the response targets you want it to hold.

Pros and cons

Pros

Revenue data from Shopify, Stripe, Whop and CRMs is fed back to ad platforms to optimise for purchases, not clicksAI
Tracking, AI creative testing and lead follow-up are managed in one system instead of separate subscriptionsAI
One follow-up agent covers calls, texts, WhatsApp, email and Instagram DMsAI
Guided setup is positioned as an add-on to the existing stack rather than a rebuildAI
Public reviews show users migrating from Hyros, with stronger conversion signal quality citedAI

Cons

No published pricing, plans or tiers on the homepage, so cost has to be established through a demo callAI
Access appears to start with a booked demo, which rules out self-serve evaluation on a live accountAI
Broad scope across tracking, creative and sales follow-up means real value depends on connecting every data source correctlyAI
Only aggregate revenue numbers and review quotes are shown, no independent benchmark of lift by account sizeAI
Teams that only need attribution or only need outreach may find the bundled surface larger than requiredAI

How much does Cortana AI cost?

Integrations

Connects to Meta and Google Ads, Shopify, Stripe, Commas, Whop, Typeform, Calendly, iClosed, HubSpot, Pipedrive, GoHighLevel, Zapier, Make, TikTok, YouTube, Snapchat and Instagram.

Features

Server-side pixel tracking, profit-based attribution and real-time sync across Google, Meta, TikTok, Bing, Snapchat and LinkedIn ads. Full journey tracking from click to conversion, AI generated ad creatives tested inside the ad account, and a sales agent that contacts leads across phone, SMS, WhatsApp, email and Instagram DM, coordinated by an oversight layer that escalates to humans.

Frequently asked questions about Cortana AI

How do you use Cortana AI?
The walkthrough on this page covers 6 steps: 1. Book a demo and map your funnel 2. Connect revenue sources 3. Install server-side conversion tracking 4. Review attribution by creative 5. Launch AI generated ad variations 6. Switch on sales follow-up.
What platforms does Cortana AI support?
Cortana AI is available on Web App.
What does Cortana AI integrate with?
Connects to Meta and Google Ads, Shopify, Stripe, Commas, Whop, Typeform, Calendly, iClosed, HubSpot, Pipedrive, GoHighLevel, Zapier, Make, TikTok, YouTube, Snapchat and Instagram.
What are the limitations of Cortana AI?
No published pricing, plans or tiers on the homepage, so cost has to be established through a demo call. Access appears to start with a booked demo, which rules out self-serve evaluation on a live account. Broad scope across tracking, creative and sales follow-up means real value depends on connecting every data source correctly.