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AI PR software for SMEs, from draft to media coverage
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What is Presscloud.ai?
Presscloud.ai is a content writing tool. Presscloud combines an AI press release writer, AI ranked journalist lists, one click distribution and media monitoring in a single PR workflow for SMEs. Strong fit for companies targeting Dutch and Belgian media, less so for other regions.
Presscloud is PR software built for small and medium businesses that want press coverage without hiring an agency. The core of the product is a four step workflow: write a press release, build a press list, send it, and track the resulting publications. AI is applied to the first two steps. The AI Press Release Generator produces a draft in around a minute, drawing on the details you enter plus material from your website, social media and earlier articles. The AI Press List tool reads the finished release and ranks journalists by relevance, so you get a matched list rather than a generic contact sheet. Sending happens inside the platform, and Media Monitoring collects the coverage afterward in a single overview. The audience is founders, marketing managers and communications staff at SMEs, plus PR and marketing agencies handling several clients through separate agency plans. No prior PR experience is assumed; the site positions the guided workflow as suitable for people writing their first release. Distribution leans toward Dutch and Belgian media, with a stated journalist network of more than 83,000 contacts in the Netherlands and Belgium, and publication and send counters tracked since 2020. In practice the tool replaces a patchwork of a Word template, a hand built media list and manual Googling for coverage. The trade-off is regional scope: teams targeting media outside the Benelux will find the contact database and news coverage much thinner. Pricing runs from a single send at $249 to annual subscriptions at $129 per month for Essential and $249 per month for Pro, with the recipient caps being the main dividing line between tiers. Compared with full service PR agencies, Presscloud trades hands on media relations for speed and cost. Compared with general AI writing assistants, it keeps the release, the contact list and the coverage report in one place, which is the reason to pick it over a plain text generator.
How do you use Presscloud.ai?
1Create a free account
Register on the site to open the workspace. The 14 day trial requires no payment details, so the full workflow can be tested before committing to a plan.
2Generate the press release
Open the AI press campaign generator and enter the facts about your announcement. The tool pulls from your website, social media and earlier articles, then returns a draft you can shorten, make more businesslike or add a quote to.
3Build the press list
Run the AI Press Lists tool on the finished release. It reads the text and ranks journalists by match score, which you can review and adjust before sending.
4Send the release
Pick a send time and dispatch the release to the selected journalists directly from your account. Sending happens inside the product after sign in.5Track coverage in Media Monitoring
After sending, open Media Monitoring to see publications in one overview with estimated PR value and reach for each mention.
6Sharpen your approach with the PR Academy
Read the articles and case studies for guidance on angles that tend to earn coverage, such as founder stories, before planning the next campaign.
Pros and cons
Pros
- AI builds both the press release draft and a relevance ranked journalist list, removing the two slowest manual stepsAI
- Media Monitoring consolidates coverage in one overview with PR value and reach figuresAI
- Guided four step flow is designed for users with no PR backgroundAI
- Pricing scales from a single $249 send up to annual subscriptions, so occasional users are not forced into a contractAI
- Journalist network of 83,000+ contacts in the Netherlands and Belgium is large for that marketAI
Cons
- Media reach is concentrated on the Netherlands and Belgium, which limits usefulness for campaigns aimed elsewhereAI
- Entry plan caps recipients at 100 per month, so active senders quickly need the more expensive Pro tierAI
- Media Monitoring covers a limited number of keywords on lower tiers (one on Essential, five on Pro)AI
- No integrations are documented on the homepage beyond the News API mentioned in the PR academyAI
- The AI release generator depends on your website and social profiles being current, so thin online presence yields weaker draftsAI
How much does Presscloud.ai cost?
Pricing
Three published options: a single send at $249 per press release, Essential at $129 per month billed annually (unlimited releases, 100 recipients per month, Media Monitoring with one keyword), and Pro at $249 per month billed annually (unlimited recipients, AI Press Lists, five monitoring keywords, advanced analytics). Agency plans exist for firms with three or more clients. Prices exclude VAT.
Learn moreSupport
A free 30 minute one on one demo with the co founder is bookable, and existing account holders can use the same session to review optimisation of their setup. Testimonials repeatedly praise customer service.
Integrations
The homepage names no third party integrations. A Presscloud News API covering 2,300+ Benelux media is announced in the PR Academy, with access by request.
Features
AI Press Release Generator that drafts a release in about a minute from your input plus website and social content; AI Press Lists that rank journalists by relevance to the release; in app sending; Media Monitoring with PR value and reach; an online newsroom; a daily newsfeed of publicity opportunities; and a PR Academy with articles and case studies.
Frequently asked questions about Presscloud.ai
How much does Presscloud.ai cost?
Three published options: a single send at $249 per press release, Essential at $129 per month billed annually (unlimited releases, 100 recipients per month, Media Monitoring with one keyword), and Pro at $249 per month billed annually (unlimited recipients, AI Press Lists, five monitoring keywords, advanced analytics). Agency plans exist for firms with three or more clients. Prices exclude VAT.Does Presscloud.ai offer a free trial?
14 day free trial with no payment details required and no credit card needed to start.Does Presscloud.ai have an API?
Yes, Presscloud.ai offers an API.How do you use Presscloud.ai?
The walkthrough on this page covers 6 steps: 1. Create a free account 2. Generate the press release 3. Build the press list 4. Send the release 5. Track coverage in Media Monitoring 6. Sharpen your approach with the PR Academy.What platforms does Presscloud.ai support?
Presscloud.ai is available on Web App.What does Presscloud.ai integrate with?
The homepage names no third party integrations. A Presscloud News API covering 2,300+ Benelux media is announced in the PR Academy, with access by request.
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Added10/21/2026
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