SocialPilot

Social media scheduling, approvals and analytics for agencies and brands

Beginner
Screenshot of SocialPilot, Social media scheduling, approvals and analytics for agencies and brands

What is SocialPilot?

SocialPilot is a social media finder tool. SocialPilot combines post scheduling, a content calendar, approval workflows, a unified social inbox, review management and client-ready analytics reports in one platform aimed at agencies and brands managing multiple social profiles. AI features help draft content and review replies, and a white label tier supports agencies reselling the service.

SocialPilot is a social media management platform built around one central idea: a marketing team or agency should be able to plan, publish and measure everything from a single workspace. Its content calendar handles post planning and scheduling, the AI Pilot feature generates copy when a team runs short on ideas, and bulk scheduling accepts more than 500 posts loaded at once, which matters for agencies running many client accounts in parallel. Collaboration is treated as a first-class feature rather than an add-on. Posts move through approval workflows before publishing, pre-approved material sits in a content library for quick reuse, and team members and clients can work together inside the same account. On the engagement side, a unified inbox collects comments and messages so replies are not scattered across native apps, and the reviews module tracks and answers Facebook and Google Business reviews. AI assisted replies can be drafted according to the sentiment of a review. Reporting covers views, likes, comments and shares at the post and page level. Custom reports can be assembled from the metrics a client cares about and delivered automatically as PDFs to an inbox on a schedule, which reduces the manual work of monthly client reporting. A white label option lets agencies present the platform under their own branding, with branded report generation, onboarding and migration help, and a dedicated account manager. The product targets marketing agencies, in-house brand teams and freelancers managing several profiles. It is an all-in-one alternative to stitching together a scheduler, an inbox tool and a reporting spreadsheet, and it competes directly with established scheduling suites such as Hootsuite and Buffer, where its supporters tend to cite cost and support responsiveness. A demo request path exists for buyers who want to evaluate fit before committing.

How do you use SocialPilot?

  1. 1Request a demo or review the plans
    Start on the site to compare plan tiers and book a walkthrough. The demo covers publishing, collaboration, analytics and reviews so you can judge which tier matches your profile count.
  2. 2Connect social profiles and review sources
    Link the networks you publish to, including Facebook, Instagram, TikTok, LinkedIn, YouTube, Pinterest and Google Business Profile, then connect review sources you want to monitor.
  3. 3Build the first content calendar
    Use the content calendar to place posts on the right dates and times, and load batches through bulk scheduling when a client sends a monthly plan in one file.
  4. 4Route drafts through approval
    Send posts for review so team members and clients can comment and sign off before anything publishes, and store approved material in the content library for reuse.
  5. 5Work the inbox and reviews
    Handle comments and messages from the unified inbox, and track and respond to Facebook and Google Business reviews from the reviews area.
  6. 6Set up recurring client reports
    Pick the metrics that matter per client, build custom reports, and schedule automated PDF deliveries so stakeholders receive performance summaries without manual exports.

Pros and cons

Pros

  • Bulk scheduling handles 500 or more posts at once, which suits agencies running many client calendarsAI
  • Approval workflows and a shared content library keep client review cycles inside the toolAI
  • Automated PDF reports can be delivered to inboxes on a schedule, cutting monthly client reporting workAI
  • Unified inbox plus Facebook and Google Business review management reduce app switchingAI
  • White label option with branded reports and dedicated account management for agenciesAI

Cons

  • Review management is limited to Facebook and Google Business, so other review sources need separate handlingAI
  • Homepage gives no concrete plan prices, seat limits or profile counts, so cost needs a demo or pricing page checkAI
  • Automated PDF delivery is tied to the reporting tier, meaning lighter plans may still require manual exportsAI
  • The feature surface is broad, which can slow onboarding for small teams that only need schedulingAI

How much does SocialPilot cost?

Support

Support is offered over phone, email, chat and in-app channels, with the site describing on-demand assistance from day one. White label customers also get concierge onboarding and migration plus a dedicated account manager.

Integrations

Publishing covers Facebook, Instagram, TikTok, X, LinkedIn, Threads, Bluesky, YouTube, Pinterest and Google Business Profile, with supporting integrations for Canva, Drive, Dropbox, Box, Unsplash, Feedly, Slack, Zapier, Bitly, WordPress and Shopify.

Features

Content calendar and scheduling, bulk scheduling for 500 or more posts, AI Pilot content generation, approval workflows, a reusable content library, team and client collaboration, social analytics, custom and automated PDF reports, a unified social inbox, and review generation, management and marketing for Facebook and Google Business.

Learn more

Frequently asked questions about SocialPilot

  • How do you use SocialPilot?
    The walkthrough on this page covers 6 steps: 1. Request a demo or review the plans 2. Connect social profiles and review sources 3. Build the first content calendar 4. Route drafts through approval 5. Work the inbox and reviews 6. Set up recurring client reports.
  • What platforms does SocialPilot support?
    SocialPilot is available on Web App, iOS and Android.
  • What does SocialPilot integrate with?
    Publishing covers Facebook, Instagram, TikTok, X, LinkedIn, Threads, Bluesky, YouTube, Pinterest and Google Business Profile, with supporting integrations for Canva, Drive, Dropbox, Box, Unsplash, Feedly, Slack, Zapier, Bitly, WordPress and Shopify.
  • What are the limitations of SocialPilot?
    Review management is limited to Facebook and Google Business, so other review sources need separate handling. Homepage gives no concrete plan prices, seat limits or profile counts, so cost needs a demo or pricing page check. Automated PDF delivery is tied to the reporting tier, meaning lighter plans may still require manual exports.

Status

StatusActive
Views0
Outbound clicks0
Added10/21/2026

Platforms

Web AppiOSAndroid

Pricing

FreemiumPaidSubscription