Free trial
The homepage offers a "Start free" button, but does not describe the plan limits or trial length.
Learn moreAlphie
Identifies anonymous B2B site visitors and routes warm leads to Slack
Intermediate API
What is Alphie?
Alphie is an analytics tool. Alphie identifies companies visiting a B2B website, scores them against an ICP, engages them with personalized content and chat, alerts sales in Slack, and runs warm outbound for visitors who leave without converting.
Alphie is a website conversion tool for B2B companies that want to know who is visiting their site and act on it before the visitor leaves. It identifies visiting companies, scores each one against an Ideal Customer Profile (ICP), tracks on-site behavior and shows personalized content, such as a payments case study for a fintech or a competitor comparison for a shopper weighing alternatives. The vendor says it can identify up to 75% of visitors. The approach is company-level rather than person-level. Alphie queries several data providers at once and fuses their answers in real time, on the argument that company signals are more dependable than guessing at individuals. The result feeds a dashboard with live activity, pages viewed, traffic splits between leads and bots, chat engagement and outreach results. An ICP draft is generated from the customer's own website for review and approval. In practice, a visitor with growing intent gets a proactive chat assistant that can answer questions about pricing, setup or booking a demo. When a high-fit lead is active, a Slack alert arrives with a dossier covering company details, ICP score, pages visited and chat context, and one click opens a live conversation with the visitor. If a promising prospect leaves without converting, Alphie can launch a personalized warm outbound email sequence to bring them back. Setup centers on a single script tag in the site head, after which the CRM and Slack are connected from the dashboard. Listed integrations include Slack, HubSpot, Salesforce, Attio, Airtable, PostHog, Instantly, HeyReach and Dripify, and a read-only REST API covers custom CRMs. The tool suits startups and B2B sales or growth teams with meaningful inbound traffic. It sits between visitor-identification products, chatbot platforms and outbound sequencers, bundling the three into one flow with a human handoff, which is its main difference from single-purpose alternatives.
How do you use Alphie?
1Preview the widget on your site
Paste your site URL into the homepage preview box to see how the Alphie widget will look on your pages. No signup is needed for this step.2Add the script tag
Place the single script tag, with your widget API key, in the head of your site. Alphie then begins identifying visitors.3Review and approve your ICP
Alphie drafts an Ideal Customer Profile from your website. Check it in the dashboard and approve it so leads are scored against the right companies.4Connect Slack and your CRM
Link Slack for live lead alerts and connect HubSpot, Salesforce or another supported CRM from the dashboard.5Sync a custom CRM through the API
Teams without a supported CRM can use the read-only REST API to pull companies and contacts into their own system.
6Book a demo
Schedule a walkthrough to see the full flow, from identification to warm outbound, with the team.
Pros and cons
Pros
- Company-level identification fuses several data providers in real time, which suits B2B sales better than guessing individualsAI
- Slack alerts include ICP score, pages viewed and chat context, with one-click entry into a live conversationAI
- Installs with a single script tag, with CRM and Slack connected from the dashboardAI
- Covers identification, chat, human handoff and warm outbound in one workflow instead of several separate toolsAI
- Connects to HubSpot, Salesforce, Attio and others, plus a read-only REST API for custom CRMsAI
Cons
- Identification is stated as up to 75% of visitors, so a meaningful share of traffic stays anonymousAI
- Company-level focus means individual visitors are not reliably named, which limits one-to-one personalizationAI
- Value depends on enough inbound traffic and a well-defined ICP, so low-traffic sites will see littleAI
- Pricing is not shown on the homepage, so cost has to be confirmed through signup or a demoAI
- Autonomous outbound email and AI chat need careful review to avoid off-brand messages to prospectsAI
How much does Alphie cost?
Support
The homepage offers a bookable demo call with the team and API documentation. No help centre or support channels are described.
Learn moreIntegrations
Connects to Slack, HubSpot, Salesforce, Attio, Airtable, PostHog, Instantly, HeyReach and Dripify. A read-only REST API syncs companies and contacts into custom CRMs.
Learn moreFeatures
Visitor and company identification, ICP scoring, behavior tracking, personalized content display, proactive AI chat, real-time Slack alerts with live handoff to humans, automatic warm outbound email, and a dashboard covering pipeline, traffic, top pages and outreach results.
Frequently asked questions about Alphie
Does Alphie offer a free trial?
The homepage offers a "Start free" button, but does not describe the plan limits or trial length.Does Alphie have an API?
Yes, Alphie offers an API.How do you use Alphie?
The walkthrough on this page covers 6 steps: 1. Preview the widget on your site 2. Add the script tag 3. Review and approve your ICP 4. Connect Slack and your CRM 5. Sync a custom CRM through the API 6. Book a demo.What platforms does Alphie support?
Alphie is available on Web App.What does Alphie integrate with?
Connects to Slack, HubSpot, Salesforce, Attio, Airtable, PostHog, Instantly, HeyReach and Dripify. A read-only REST API syncs companies and contacts into custom CRMs.What are the limitations of Alphie?
Identification is stated as up to 75% of visitors, so a meaningful share of traffic stays anonymous. Company-level focus means individual visitors are not reliably named, which limits one-to-one personalization. Value depends on enough inbound traffic and a well-defined ICP, so low-traffic sites will see little.
