ES.AI

Turns a student's own story into college essays, internships and jobs

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Screenshot of ES.AI, Turns a student's own story into college essays, internships and jobs

What is ES.AI?

ES.AI is a career tool that turns a student's own story into college essays, internships and jobs. ES.AI (ESAI) is an Identity Intelligence platform for college admissions and early careers. Students surface their own story, then turn it into personal statements, essay hooks, resumes and internship applications with coaching from an assistant called Brandi.

ES.AI is an admissions and early career platform built around a framework the company calls Identity Intelligence. The premise is that students already hold the raw material for a strong application: lived moments, motivations and patterns they have not yet named. ES.AI interviews and analyses those inputs across three layers, Narrative Intelligence (know yourself), Contextual Intelligence (know your opportunity) and Identity Intelligence (make it land), then turns the output into written material for colleges and employers. A conversational assistant named Brandi appears throughout the experience, coaching students rather than writing for them, with the company stressing that applicants should keep their own voice. The product splits into two tracks. College Track targets admissions: personal statements, essay hooks, program discovery, major matching and scholarships. Career Track picks up the same narrative and reframes it for resumes, internships, grad school applications and personal branding. That continuity is the differentiator against generic writing assistants. Instead of prompting a blank page, a student works from an accumulated profile of their own story and reshapes it for each audience. The stated audience is high school and college students plus recent graduates, with a secondary market in schools and higher education organisations that want guided support for cohorts. Counselors and advisors get a shared framework to work from. The company reports 750k+ students, 657 universities accepting ES.AI applicants, and $220M saved by families on private counseling. Published testimonials describe acceptances at Yale and University of Cincinnati and placement at Abbott. Alternatives fall into two camps: grammar and drafting tools, which improve prose but know nothing about the applicant, and human admissions consultants, which are effective but expensive. ES.AI sits between them, cheaper and more structured than a private counselor, far more contextual than a word processor add-on. It was built by former college advisors and admissions officers.

How do you use ES.AI?

  1. 1Pick your starting point
    The homepage asks you to choose College Track for admissions or Career Track for internships and jobs. Your story then builds from that choice, so pick the one matching your next move.
    ES.AI — Pick your starting point
  2. 2Build your story profile
    Work through the Narrative Intelligence step, where you surface patterns, motivations and strengths from moments you have already lived. Detail here drives everything downstream.
    ES.AI — Build your story profile
  3. 3Map your story to opportunities
    Contextual Intelligence matches what you uncovered to schools, employers and roles. Use it for major matching, program discovery and scholarship shortlists before you start writing.
  4. 4Draft and refine essays
    Work with Brandi on personal statements, essay hooks and application responses. The emphasis is on shaping your own voice, not handing over the draft.
  5. 5Move into career materials
    Switch to Career Track to reframe the same story as resumes, personal branding and internship applications, including a BrandID that consolidates your experience.
    ES.AI — Move into career materials
  6. 6See the Shark Tank feature
    The explore page for the Shark Tank segment shows the pitch context behind the platform and is a quick way to understand the company's positioning before signing up.
    ES.AI — See the Shark Tank feature

Pros and cons

Pros

  • One accumulated story profile feeds both admissions essays and career materials, so students are not restarting from a blank prompt each timeAI
  • Structured around a three part framework (Narrative, Contextual, Identity Intelligence) rather than a single free text boxAI
  • Built by former college advisors and admissions officers, with an explicit ethical stance against outsourcing the student's voiceAI
  • Covers adjacent tasks that generic writing tools skip: major matching, program discovery, scholarships, grad school applicationsAI
  • Testimonials cite specific outcomes at named universities and employers, which is more concrete than the usual vague praiseAI

Cons

  • The site does not publish pricing, plan tiers or usage limits, so cost has to be checked at sign up before committingAI
  • Everything runs through the ES.AI web app; there is no indication of integrations with school portals or common applicant systemsAI
  • Output quality depends heavily on how much honest detail a student puts into the profiling step, which rewards effort over convenienceAI
  • Testimonials are self selected and outcome focused, so they say little about how the tool performs for average applicantsAI
  • Brandi blends automated guidance with human style coaching, and the site does not clearly separate which parts are AI and which are staffAI

How much does ES.AI cost?

Free trial

The homepage links to a Start free sign up flow at app.esai.ai, which suggests a free entry point. No trial length, credit limits or paid tiers are stated on the homepage.

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Features

College Track covers personal statements, essay hooks, program discovery, major matching and scholarships. Career Track covers resumes, personal branding, internships and grad school applications. Underneath both sits the Identity Intelligence framework: Narrative Intelligence to surface strengths, Contextual Intelligence to map fit, and Identity Intelligence to sharpen how the story lands with admissions readers and employers.

Learn more

Frequently asked questions about ES.AI

  • Does ES.AI offer a free trial?
    The homepage links to a Start free sign up flow at app.esai.ai, which suggests a free entry point. No trial length, credit limits or paid tiers are stated on the homepage.
  • How do you use ES.AI?
    The walkthrough on this page covers 6 steps: 1. Pick your starting point 2. Build your story profile 3. Map your story to opportunities 4. Draft and refine essays 5. Move into career materials 6. See the Shark Tank feature.
  • What platforms does ES.AI support?
    ES.AI is available on Web App.
  • What are the limitations of ES.AI?
    The site does not publish pricing, plan tiers or usage limits, so cost has to be checked at sign up before committing. Everything runs through the ES.AI web app; there is no indication of integrations with school portals or common applicant systems. Output quality depends heavily on how much honest detail a student puts into the profiling step, which rewards effort over convenience.

Status

StatusActive
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Added10/21/2026

Platforms

Web App

Pricing

Freemium