StartNew

StartNew turns a short description of your business into an editable marketing strategy or investor-ready business plan, including positioning, target customer, channels, pricing direction and financial projections. Free to start, with a sales plan marked as coming soon.

StartNew is a planning workspace for founders and small teams who have a product idea but no written strategy behind it. You describe your business in a short intake, pick an industry from options such as customer service, consultancy, food and agriculture, supply chain, health and wellness, or finances, and the tool generates a marketing strategy or a business plan shaped around that specific context rather than a fill-in-the-blanks template. The marketing output covers the core decisions that usually stall early-stage companies: a defined ideal customer and the factors behind their buying choices, a positioning statement explaining why buyers should pick you over the alternatives, and a set of channels, messaging angles and pricing direction that match your market. The business plan side produces financial projections tied to your model, an executive summary, market analysis and sales strategy in a single document. Both are fully editable, so the draft becomes a working document you can adjust, export and hand to investors or lenders. In practice the flow is three steps: describe what you are building and who you serve (the site says about two minutes), let the AI draft the strategy, then refine and share it. A sales plan covering channels, pipeline stages with qualification criteria and revenue projections with conversion assumptions is listed as coming soon, so revenue planning currently leans on the business plan. Separate free utilities sit alongside the main product, including a user persona generator and a business idea generator that filters suggestions by industry, budget and appetite for doing the work yourself. The tool sits between generic AI chatbots, which can draft strategy text but rarely impose a structure, and human consultants, who cost far more and take longer. It is closest in spirit to lean canvas and business plan software, with the AI doing the first draft. The site reports 450+ entrepreneurs and startups using it and states that data is stored securely, is not shared, is not used for training, and can be deleted on request.