Displayr AI

Displayr AI is a question answering tool. Displayr AI adds automated open-end coding, sentiment scoring, label tidying, report summaries, and a Research Agent to the Displayr survey analysis platform, with outputs tied back to computed statistics rather than model guesses.

Displayr AI is the artificial intelligence layer built into Displayr, a survey analysis and reporting platform used by market research teams. It handles the slow, judgment-heavy parts of survey work: coding thousands of open-ended responses into themes, cleaning up variable labels, scoring sentiment or purchase intent in verbatim text, and drafting summaries of tables, charts, and full reports. The prominent claim is that these outputs sit on top of a statistical engine rather than a language model alone, so every figure in an AI-written summary can be traced back to a crosstab, significance test, or weight that produced it. The core workflow is text analysis. Analysts point the AI at an open-end question and it groups related responses into candidate themes, which can then be reviewed and adjusted by hand. Translation is available during theme creation, so multilingual studies can be coded in one pass. Sentiment, brand affinity, and purchase intent can be extracted from the same text. Separately, a Research Agent takes a dataset and produces charts, dashboards, written findings, and strategic recommendations, with export to PowerPoint. Custom prompts and AI-generated R code are available for analysts who want control over the output. The audience is professional research: insight teams, agencies, and enterprise buyers who already run surveys and need faster turnaround without giving up auditability. It is less suited to someone wanting a general chat assistant for ad hoc data questions, and analysts who only need simple crosstabs may find the AI layer more than they need. Against generic AI analytics tools, the differentiator is provenance: the numbers are computed, not generated. Against traditional survey software, the differentiator is that coding and commentary are automated. Governance features matter for this buyer. AI can be disabled at account level or per folder for clients whose contracts prohibit it, and security includes SOC 2 Type 2, regional hosting, SSO, and MFA. Pricing is not published on the homepage; a free trial sign-up and demo booking are offered.