Effy

Performance reviews and 360s for small and mid-sized teams, with AI-written reports

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Screenshot of Effy, Performance reviews and 360s for small and mid-sized teams, with AI-written reports

What is Effy?

Effy is a performance management tool for 30 to 1,000 person teams that runs 360 reviews, peer and upward feedback, self-assessments and annual cycles, then uses AI to turn the responses into individual and company reports. Goals and cascading OKRs feed straight into reviews.

Effy is a performance management platform built for companies in the 30 to 1,000 employee range, where a dedicated HR platform often goes unused and spreadsheets stop scaling. The core of the product is the review cycle: 360 feedback, peer reviews, upward reviews, self-assessments, probation check-ins and annual reviews all run through one system. Forms and rating scales can be customized, visibility and anonymization rules are configurable, and Slack and email reminders chase respondents so HR does not have to. When responses are in, the AI turns raw feedback into individual summaries and company-wide reports that are ready to present. Goals and OKRs sit alongside reviews rather than in a separate tool. Objectives cascade from company to team to individual, and progress can be tracked as a number, as a project style checklist, or calculated automatically from child goals. Because goals live in the same place as the review cycle, accomplishments and targets can be pulled into review forms automatically, which removes the usual copy and paste step before appraisal season. The pitch is deliberately narrow: a small set of features that employees actually open, instead of a sprawling suite of modules. Positioning on the site puts it against Lattice and spreadsheets, with a published comparison citing roughly 30 minute setup, a self-serve onboarding path, and a starting price of $3 per seat per month. The vendor says most HR teams launch a first cycle on signup day without an implementation call, and that hands-on help is available for the rest. Hosting is on AWS with an EU region option, GDPR compliance is stated, and historical review data can be archived, exported or scheduled for deletion. It suits HR leads and people ops teams at growth stage firms in software, financial services and healthcare who need a repeatable review process without a long implementation project. Larger enterprises with complex compensation and succession requirements will likely outgrow it.

How do you use Effy?

  1. 1Watch the product walkthrough
    A short recorded tour shows the review, goals and reporting screens before you commit to signing up. It is the fastest way to check whether the feature set matches your cycle.
    Effy — Watch the product walkthrough
  2. 2Create your workspace and invite the team
    Sign up on the site and set up the account, then add employees. The vendor states that most teams finish a first cycle on the same day, so keep the initial group small.
    Effy — Create your workspace and invite the team
  3. 3Configure review forms and rating scales
    Adjust the templates to your competency framework and set visibility and anonymization rules so respondents know how their answers are attributed.
  4. 4Set up goals and cascading OKRs
    Add company level objectives and cascade them to teams and individuals. Progress can be entered as a metric, tracked as action items, or calculated from child goals.
  5. 5Launch the cycle and let reminders run
    Start the review round. Slack and email reminders chase respondents automatically, and the AI summarizes the collected feedback into individual and company reports.
  6. 6Review the output with a case study
    Read how an existing customer structured its rollout, then compare it with your own first cycle before scaling to the full company.
    Effy — Review the output with a case study

Pros and cons

Pros

  • AI reports convert collected feedback into individual and company summaries that can be presented with little manual editingAI
  • Free tier for up to 5 users with no stated time limit makes it cheap to trial or run a small teamAI
  • Goals, OKRs and review forms share one system, so objectives and accomplishments carry into appraisal cycles automaticallyAI
  • Most teams reportedly launch a first review cycle on signup day without an implementation call or projectAI
  • Reminders go out through both Slack and email, which reduces the manual chasing that stalls 360 cyclesAI

Cons

  • The published comparison targets Lattice and spreadsheets only, so buyers weighing other review platforms get no direct guidanceAI
  • Positioned for 30 to 1,000 employees, which leaves little headroom for large enterprises with compensation or succession planning needsAI
  • No mobile apps are mentioned on the homepage, so employees doing reviews on phones rely on the browserAI
  • The $3 starting price covers the basics, but the site does not publish a full tier breakdown or what higher plans addAI
  • Integration detail is thin: Slack is named for reminders, and nothing else about wider HRIS connectivity is documentedAI

How much does Effy cost?

Free trial

A free plan covers up to 5 users with no time limit, which works as an open trial for small teams rather than a time-boxed trial period.

Learn more

Pricing

Starts at $3 per seat per month for full 360 reviews with AI summaries, with no implementation fees stated. Free for up to 5 users with no time limit. The site compares this with $11 per seat per month for Lattice.

Learn more

Support

Self-serve onboarding is the default and most teams launch without an implementation call, with hands-on help offered to those who need it. The site says customers reach the team directly rather than a ticket queue.

Integrations

Slack is named as a reminder channel alongside email. The homepage does not document any other integrations or an API.

Features

360, peer, upward, self and annual reviews plus probation check-ins in one system, with customizable forms and rating scales, visibility and anonymization controls, AI-generated summaries and reports, and Slack and email reminders. Goals and cascading OKRs support metric, action item or auto-calculated progress and feed into reviews automatically.

Frequently asked questions about Effy

  • How much does Effy cost?
    Starts at $3 per seat per month for full 360 reviews with AI summaries, with no implementation fees stated. Free for up to 5 users with no time limit. The site compares this with $11 per seat per month for Lattice.
  • Does Effy offer a free trial?
    A free plan covers up to 5 users with no time limit, which works as an open trial for small teams rather than a time-boxed trial period.
  • How do you use Effy?
    The walkthrough on this page covers 6 steps: 1. Watch the product walkthrough 2. Create your workspace and invite the team 3. Configure review forms and rating scales 4. Set up goals and cascading OKRs 5. Launch the cycle and let reminders run 6. Review the output with a case study.
  • What platforms does Effy support?
    Effy is available on Web App.
  • What does Effy integrate with?
    Slack is named as a reminder channel alongside email. The homepage does not document any other integrations or an API.
  • What are the limitations of Effy?
    The published comparison targets Lattice and spreadsheets only, so buyers weighing other review platforms get no direct guidance. Positioned for 30 to 1,000 employees, which leaves little headroom for large enterprises with compensation or succession planning needs. No mobile apps are mentioned on the homepage, so employees doing reviews on phones rely on the browser.

Status

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Added10/21/2026

Platforms

Web App

Pricing

FreemiumSubscription