Integrations
The homepage names Salesforce and HubSpot as CRM integrations, with Pipedrive appearing in the meeting workflow. Lead enrichment draws on Apollo, Google and LinkedIn as data sources.
Onsa
AI agents that run research, outreach and qualification for B2B sales teams
Intermediate
What is Onsa?
Onsa is an AI sales automation platform that combines prospect research, personalized LinkedIn and email outreach, lead qualification and meeting preparation in one workspace. Agents build Ideal Customer Profiles, enrich leads from sources like Apollo and LinkedIn, and update Salesforce, HubSpot or Pipedrive.
Onsa is a sales automation workspace built around AI agents that handle the repetitive parts of a B2B pipeline: finding prospects, writing outreach, scoring inbound leads and preparing account executives for calls. The product bundles these tools into a single workspace rather than spreading them across separate point solutions, and the company positions the platform as a route from manual selling to increasingly autonomous sales operations. The workflow follows four stages. Research agents analyze CRM history to construct an Ideal Customer Profile, then search open and closed databases for companies and contacts that match it. Outreach agents personalize messages per segment and channel (LinkedIn and email), enrich lead records from sources such as Apollo, Google and LinkedIn, schedule sequences and adapt follow-ups based on how prospects respond. Qualification agents research each inbound lead, apply scoring rules and trigger CRM actions according to priority. Meeting agents assemble a briefing memo before a call and analyze recordings afterward, extracting objections and updating the CRM with notes and performance feedback. Onsa frames adoption as a five-level autonomy ladder, from Level 0 where humans do everything to Level 5 where AI runs the revenue workflow end to end and people set strategy and governance. Most teams will sit in the middle: AI executes routine steps while a human approves hand-offs or intervenes on exceptions. Named CRM integrations include Salesforce, HubSpot and Pipedrive. It suits sales teams and revenue operations leads at B2B companies that already run structured outbound and want to cut manual research time. Buyers comparing it against standalone prospecting databases or LinkedIn automation tools should note that Onsa is broader in scope but narrower in data coverage claims, and pricing is not published on the homepage.
How do you use Onsa?
1Request a product demo
Submit the contact form on the homepage with your name, email and a short description of your company to schedule a walkthrough with the Onsa team.
2Open the workspace
Sign in to the Onsa web app, where the agents and sales tools sit in a single space rather than across separate tabs.
3Build an Ideal Customer Profile
Point the ICP Creator at your CRM history or a single company URL so the agent derives a profile from past deal outcomes.4Launch outreach sequences
Use the Outreach Writer to draft personalized messages per segment, then let the agent schedule sends and adapt follow-ups to engagement.5Qualify and prioritize inbound leads
The Lead Qualification Agent researches each lead, applies your scoring rules and routes it through the matching CRM workflow by priority.6Prepare for and review calls
Generate a meeting memo before the call, then run the Call Evaluator afterward to capture objections and update the CRM record.
Pros and cons
Pros
- Covers the full cycle from prospecting and outreach to qualification and call analysis in one workspaceAI
- Agents generate pre-call memos with decision makers, pain points and talking pointsAI
- Post-call analysis extracts objections and logs insights back into the CRMAI
- Clear five-level autonomy framework lets teams adopt automation graduallyAI
- Named CRM integrations include Salesforce, HubSpot and Pipedrive, with Apollo, Google and LinkedIn as enrichment sourcesAI
Cons
- No pricing is published on the homepage, so budget fit cannot be assessed without a demo requestAI
- Setup depends on existing CRM data quality, since the ICP agent learns from historical deal outcomesAI
- Only LinkedIn and email are listed as outbound channels, which limits multichannel teamsAI
- CRM write-back examples reference Pipedrive alongside Salesforce and HubSpot, so parity across all three is unconfirmedAI
- Case studies cover three customers, a thin evidence base for judging results at scaleAI
How much does Onsa cost?
Features
Core agents cover ICP creation, prospect finding, outreach writing, lead qualification, meeting memos and call evaluation. Outreach spans LinkedIn and email, with lead enrichment from Apollo, Google and LinkedIn. The five-level autonomy ladder from manual to fully autonomous gives teams a framework for phasing in automation.
Frequently asked questions about Onsa
How do you use Onsa?
The walkthrough on this page covers 6 steps: 1. Request a product demo 2. Open the workspace 3. Build an Ideal Customer Profile 4. Launch outreach sequences 5. Qualify and prioritize inbound leads 6. Prepare for and review calls.What platforms does Onsa support?
Onsa is available on Web App.What does Onsa integrate with?
The homepage names Salesforce and HubSpot as CRM integrations, with Pipedrive appearing in the meeting workflow. Lead enrichment draws on Apollo, Google and LinkedIn as data sources.What are the limitations of Onsa?
No pricing is published on the homepage, so budget fit cannot be assessed without a demo request. Setup depends on existing CRM data quality, since the ICP agent learns from historical deal outcomes. Only LinkedIn and email are listed as outbound channels, which limits multichannel teams.
Status
StatusActive
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Outbound clicks0
Added10/21/2026
Platforms
Web App
Pricing
Paid
