PinkLion

PinkLion is a portfolio tracking and analysis tool for retail investors. It syncs broker accounts into one dashboard, shows performance and contribution analytics, runs AI assisted scenario simulations, and provides one year asset forecasts. A free signup and a public demo portfolio are offered on the homepage.

PinkLion is a portfolio intelligence platform aimed at retail investors who want institutional style reporting without an institutional account. Accounts signed up through the site collect holdings from linked brokers and present them on a single dashboard, so stocks, ETFs, crypto and other assets sit side by side instead of being spread across several provider apps. Performance, current value and recent transactions update automatically once a connection is live. The analytics layer goes past a balance figure. PinkLion breaks down how much each holding contributes to overall returns, highlights performance trends, and frames the portfolio in terms of risk against potential reward. A separate optimization module asks for risk and return preferences, then generates candidate portfolio mixes and lets the user compare scenarios directly against each other before changing anything. Forecasting adds one year asset level projections built from expert estimates and market data, which is useful for planning but should be read as an estimate rather than a promise. The product suits self-directed investors with accounts at more than one broker, people who want a periodic rather than daily review, and beginners who find raw brokerage screens hard to interpret. People who trade intraday or need advanced charting will likely still keep a dedicated trading platform. PinkLion positions itself as the overview and planning layer on top of brokerage accounts, not a replacement for the broker itself. Onboarding starts with a free signup and no credit card, and a public demo portfolio is available for anyone who wants to look around before registering. Broker linking is presented as a matter of minutes. The company also runs a Slack community for support and a public roadmap where users vote on features. Detailed subscription tiers are not spelled out on the homepage, so pricing should be confirmed on the site.