CraftStory

Photorealistic talking videos from a single photo, up to 30 minutes

Beginner
Screenshot of CraftStory, Photorealistic talking videos from a single photo, up to 30 minutes

What is CraftStory?

CraftStory converts one photo or a 15-second recording into photorealistic talking-avatar video with lip-sync in 30+ languages, clips up to 30 minutes, and a Video Agent that scripts and assembles whole videos.

CraftStory is an AI video platform that turns a single face photo into a talking video with lip-sync, expressive emotion and natural gestures. It can also build a reusable custom avatar from a short recording of about 15 seconds. Scripts or uploaded audio drive the performance, and voice cloning lets an avatar speak in the creator's own voice across more than 30 languages. The tool is aimed at marketing teams, product teams and learning and development groups that need presenter-led video without cameras, studios or talent releases. Three use cases dominate the homepage: user-generated-style ads produced in volume, product demos and explainers that can be reworded and re-cut without a reshoot, and training modules where the same presenter appears across onboarding, compliance and skills courses. In practice the workflow has three steps. A user uploads a face photo or picks from a library of more than 100 AI avatars, types or pastes a script and chooses a voice and language, then generates the clip. Results arrive in minutes. A Video Agent adds a more hands-off route: it takes a topic described in plain English, writes the script, finds b-roll, adds infographics and subtitles and casts an avatar, and edits can be requested by chatting with it afterwards. Individual clips can run up to 30 minutes from one image, which is long compared with many avatar generators that cap output at short segments. Every generated file carries embedded C2PA Content Credentials identifying it as AI-generated, which helps teams that must meet disclosure rules such as those in the EU AI Act. Among alternatives, CraftStory competes with other talking-avatar and photo-animation services, and its distinguishing points are long-form duration, identity consistency across videos and the agent-driven production flow. A free tier with starter credits, requiring no credit card, lets buyers test output quality before committing.

How do you use CraftStory?

  1. 1Create a free account
    Open the CraftStory app and sign up. Starter credits are included and no credit card is required.
  2. 2Choose a face
    Upload any face photo or select one of the 100+ AI avatars. For a reusable custom avatar, record a short video of about 15 seconds.
  3. 3Write the script and pick a voice
    Type or paste the script, or supply your own audio. Select a voice and one of the supported languages.
  4. 4Generate and review
    Start generation and wait a few minutes for the talking video. Check lip-sync and gestures, then adjust the script and regenerate if needed.
  5. 5Scale to ad variants
    For creator-style ads, batch-generate variants from one photo with the UGC generator and test different scripts and languages.

Pros and cons

Pros

  • Clips can run up to 30 minutes from a single image, suited to training and walkthroughsAI
  • Avatars keep the same face and identity across videos, useful for recurring presentersAI
  • Lip-sync in 30+ languages plus voice cloning supports localization without re-recordingAI
  • Video Agent drafts script, b-roll, infographics and subtitles, and accepts plain-English editsAI
  • Embedded C2PA Content Credentials label output as AI-generated for transparency complianceAI

Cons

  • Paid plan names, prices and credit allowances are not stated on the homepage, so cost is unclearAI
  • Photo-based clips use Model 2.0, while a reusable custom avatar requires a separate roughly 15-second videoAI
  • Realism claims such as indistinguishable from real footage are vendor statements with no independent benchmarks shownAI
  • Realistic synthetic humans raise consent and misuse concerns that teams must manage with their own policiesAI
  • No native mobile or desktop apps are mentioned, so work happens in the browserAI

How much does CraftStory cost?

Free trial

New accounts at app.craftstory.com start free with credits to make a first video, and no credit card is needed.

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Pricing

Paid plan prices are not listed on the homepage. A free start with credits for a first video is offered, with no credit card required.

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Support

The homepage does not describe support channels. A FAQ, a blog guide on UGC ads and a YouTube channel with tutorials are available.

Integrations

The homepage mentions plugging output into an LMS for training content but lists no specific integrations or API.

Features

Photo-to-talking-video, custom avatar from a 15-second clip, 100+ stock avatars, 30+ languages with lip-sync, voice cloning, videos up to 30 minutes, Video Agent, UGC ad generation and C2PA Content Credentials.

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Frequently asked questions about CraftStory

  • How much does CraftStory cost?
    Paid plan prices are not listed on the homepage. A free start with credits for a first video is offered, with no credit card required.
  • Does CraftStory offer a free trial?
    New accounts at app.craftstory.com start free with credits to make a first video, and no credit card is needed.
  • How do you use CraftStory?
    The walkthrough on this page covers 5 steps: 1. Create a free account 2. Choose a face 3. Write the script and pick a voice 4. Generate and review 5. Scale to ad variants.
  • What platforms does CraftStory support?
    CraftStory is available on Web App.
  • What does CraftStory integrate with?
    The homepage mentions plugging output into an LMS for training content but lists no specific integrations or API.
  • What are the limitations of CraftStory?
    Paid plan names, prices and credit allowances are not stated on the homepage, so cost is unclear. Photo-based clips use Model 2.0, while a reusable custom avatar requires a separate roughly 15-second video. Realism claims such as indistinguishable from real footage are vendor statements with no independent benchmarks shown.

Status

StatusActive
Views0
Outbound clicks0
Added10/8/2026

Platforms

Web App

Pricing

Freemium