Wan Video

Alibaba's AI studio for text and image to video, with a 30-second mode

Beginner API
Screenshot of Wan Video, Alibaba's AI studio for text and image to video, with a 30-second mode

What is Wan Video?

Wan Video is a text-to-video tool. Wan is Alibaba Cloud's AI creative platform for text-to-video, image-to-video, text-to-image and image editing. Wan 3.0 adds native 30-second clips, multi-asset input and instruction-based video editing, with apps, an API and open-source models.

Wan is an AI creative platform from Alibaba Cloud that covers text-to-image, image-to-image, text-to-video, image-to-video and image editing in one place. It is built around a family of video generation models, with the current release, Wan 3.0, positioned as the flagship. The platform is available as a web service, as iOS and Android apps, and through an API platform for developers who want to wire generation into their own products. The Wan 3.0 release centers on a handful of capabilities. Native 30-second clips allow more complete storytelling than the short snippets typical of video generators. An omni-creation mode accepts multimodal input, with up to 20 reference assets plus document and webpage parsing, so a brief can be assembled from existing material rather than a single prompt. The site also highlights consistency across shots aimed at production workflows, more realistic textures and sound design, and instruction-following video editing for changing existing footage in a controlled way. In practice, a user picks a generation mode, supplies a prompt, images or reference files, and receives a rendered clip in the browser or app. Marketers, short-form creators, designers and small studios are the natural audience, while developers can use the API platform and the open-source releases published on GitHub. The site also lists a user guide, a pricing page, a usage policy and a training data summary, which is more documentation than many competitors provide. Among alternatives, Wan competes with Runway, Kling, Pika and Sora-style services. Its distinguishing points are the open-source lineage, the backing of a large cloud provider, and the combination of image and video tools under one account. Buyers who need fine-grained timeline editing or a mature collaboration suite will likely still pair it with a conventional editor. Availability of the mobile apps varies by region, and a mobile web version is offered as a fallback.

How do you use Wan Video?

  1. 1Open Wan and sign in
    Visit the Wan website and choose Try Now to enter the creation studio, or install the official app from the App Store or Google Play.
  2. 2Pick a generation mode
    Select text-to-video, image-to-video, text-to-image or image editing depending on whether you are starting from words, a picture or existing footage.
  3. 3Add a prompt and references
    Describe the scene and attach reference assets if needed. Omni-creation accepts up to 20 references, including documents and webpages.
  4. 4Generate and refine
    Render the clip, review it, then adjust the prompt or use instruction-based editing to change specific parts of the result.

Pros and cons

Pros

  • Native 30-second video generation allows fuller storytelling than short-clip generatorsAI
  • Accepts up to 20 reference assets plus document and webpage parsing for richer briefsAI
  • Covers image generation, image editing and video in a single platformAI
  • Offers an API platform and open-source models for developersAI
  • Official iOS and Android apps plus a mobile web fallbackAI

Cons

  • Pricing details are not shown on the homepage, so cost per clip is unclear upfrontAI
  • Mobile apps may be unavailable in some regions, forcing use of the mobile web versionAI
  • Consistency and realism claims are promotional and need testing on real projectsAI
  • Editing is prompt-driven, so it lacks the timeline control of a traditional video editorAI

How much does Wan Video cost?

Support

A support email address is listed, along with a user guide and policy pages covering usage, terms, privacy and training data.

Integrations

Offers an API platform for developers, open-source model releases on GitHub, and official iOS and Android apps. No third-party app integrations are listed on the homepage.

Features

Text-to-video, image-to-video, text-to-image, image-to-image and image editing. Wan 3.0 adds native 30-second clips, omni-creation with up to 20 reference assets, document and webpage parsing, consistent shots, richer audiovisual output and precise video editing.

Frequently asked questions about Wan Video

  • Does Wan Video have an API?
    Yes, Wan Video offers an API.
  • How do you use Wan Video?
    The walkthrough on this page covers 4 steps: 1. Open Wan and sign in 2. Pick a generation mode 3. Add a prompt and references 4. Generate and refine.
  • What platforms does Wan Video support?
    Wan Video is available on Web App, iOS and Android.
  • What does Wan Video integrate with?
    Offers an API platform for developers, open-source model releases on GitHub, and official iOS and Android apps. No third-party app integrations are listed on the homepage.
  • What are the limitations of Wan Video?
    Pricing details are not shown on the homepage, so cost per clip is unclear upfront. Mobile apps may be unavailable in some regions, forcing use of the mobile web version. Consistency and realism claims are promotional and need testing on real projects.

Status

StatusActive
Views0
Outbound clicks0
Added10/8/2026

Platforms

Web AppiOSAndroid

Pricing

Freemium